Job Description
The Digital Marketing Specialist will support the implementation and audits of digital marketing, website, mobile, applications, and other digital platforms to accomplish organizational objectives with the best possible user experience
As a Digital Marketing Specialist, you will oversee the creative development of website brand pages and email marketing content
You will support the day-to-day management of sipmarket.com, supplier portal, and electronic order platforms
You will produce and execute email and short message service (SMS) campaigns, including building emails from templates and copywriting, asset coordination, quality assurance, and scheduling
You will work in partnership with designers, copywriters, and suppliers to optimize email creative and template structure based on best practices, monitoring and reporting on the utility of each campaign
You will regularly identify trends and email marketing strategies from other leading global brands to provide an analysis, glean insights on best practices, and new innovative ideas
Other duties as assigned
Required Education And Experience:
Bachelor’s Degree and 0 to 1 years of related experience or High School Diploma and 3 to 4 plus years of specific experience
Benefits
At the Reyes Family of Businesses, our Total Rewards Strategy prioritizes the holistic well-being of our employees. This position offers a comprehensive benefits package that includes Medical, Dental, Vision coverage, Paid Time Off, Retirement Benefits, and complimentary Health Screenings.
Equal Opportunity Employee & Physical Demands
Hiring Company and its businesses are equal opportunity employers. Company policy prohibits discrimination and harassment against any applicant or employee based on race, color, religion, sex, pregnancy or pregnancy-related medical conditions, marital status, sexual orientation, gender identity or expression, age, national origin, citizenship, disability, genetic information, military or veteran status, or any other basis protected by applicable law. In addition, the Company is committed to providing reasonable accommodation to applicants and employees in accordance with applicable law. Requests for accommodation should be directed to your point of contact in the Talent Acquisition or Human Resources departments.
Background Check and Drug Screening
Offers of employment are contingent upon successful completion of a background check and drug screening.
Pay Transparency
Our compensation philosophy embraces diverse factors for fair pay decisions, valuing skills, experience, and the needs of our business. Moreover, this role may have the opportunity to participate in a discretionary incentive program, subject to program rules.
Position Responsibilities:
The Digital Marketing Specialist will support the implementation and audits of digital marketing, website, mobile, applications, and other digital platforms to accomplish organizational objectives with the best possible user experience
As a Digital Marketing Specialist, you will oversee the creative development of website brand pages and email marketing content
You will support the day-to-day management of sipmarket.com, supplier portal, and electronic order platforms
You will produce and execute email and short message service (SMS) campaigns, including building emails from templates and copywriting, asset coordination, quality assurance, and scheduling
You will work in partnership with designers, copywriters, and suppliers to optimize email creative and template structure based on best practices, monitoring and reporting on the utility of each campaign
You will regularly identify trends and email marketing strategies from other leading global brands to provide an analysis, glean insights on best practices, and new innovative ideas
Other duties as assigned
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