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• Designed and executed high-volume promotional marketing campaigns across email, ecommerce, web, social, and print channels within a fast-paced multi-brand environment. • Led creative execution supporting 12+ brands plus house brands, adapting campaigns across varied audiences, product categories, and seasonal promotional calendars. • Developed scalable campaign workflows, reusable templates, and modular creative frameworks that improved speed-to-launch while maintaining visual consistency. • Supported recurring seasonal marketing campaigns centered on major sports categories—including football, baseball, basketball, hockey, NASCAR, and golf—as well as licensed entertainment product collections. • Collaborated closely with marketing, sales, and leadership teams to align campaign creative with revenue goals, promotional strategy, and customer acquisition efforts. • Developed reusable creative assets and modular design systems that accelerated campaign production while maintaining brand consistency across multiple brands and channels. • Maintained operational continuity and campaign output during major internal team reduction, sustaining ongoing promotional cadence and marketing execution. • Integrated AI-assisted creative workflows and structured automation into campaign production, improving efficiency while maintaining design quality and creative control. • Designed campaign-ready marketing collateral including catalogs, signage, sales materials, packaging, large-format graphics, and supporting digital marketing assets.

• Helped organizations modernize their email marketing through responsive design, mobile-first strategy, reusable template systems, and production best practices. • Designed, coded, and deployed email campaigns for a wide range of clients, combining strong visual design with HTML/CSS development and platform integration. • Conducted campaign audits evaluating design quality, code structure, deliverability, rendering, and mobile performance while presenting findings and recommendations to clients. • Troubleshot complex rendering and delivery issues across email clients and devices within demanding production schedules. • Built and maintained scalable email templates and frameworks based on industry best practices and responsive design standards. • Presented and led sessions at BlueHornet User Summit focused on email best practices, responsive design, and mobile-first strategy. • Co-authored a 10-page email best practices and mobile-first whitepaper including reusable templates and training materials. • Worked with national and global brands including Allen Edmonds, PacSun, Indochino, KFC, CNET, Microsoft, Slacker, Participant Media, Omni Hotels & Resorts, TheLadders, Xerox, Chuck E. Cheese, and Blooms Today. • Supported marketing communications initiatives including website design, presentation assets, and sales support materials.