Art Director & Sr. Design Lead at Crypto Banter

Job Description

Crypto School is a dynamic start up revolutionizing cryptocurrency education for a global audience. As a key pillar within Crypto Banter, our mission is to transform intimidating blockchain jargon and trading complexity into clear, engaging, and fun learning experiences, enabling students to be successful and profitable on any platforms we promote. Whether for newbies or experienced crypto investors, Crypto School serves as the most exciting gateway for anyone looking to benefit from the world of crypto.

The Role:

As the Art Director & Senior Design Lead at Crypto School, you will act as both the Art Director and Senior Design Lead, responsible for driving the strategic visual direction of our brand across all platforms, as well as the execution. You will lead the hands on development of our visual identity, ensuring a cohesive and consistent look and feel that resonates with our audience and elevates our brand. You will essentially be responsible for both: the strategic visual direction and execution of our design work, including creating designs yourself until a team of designers has been established.

Responsibilities:

Visual Identity: Develop and maintain a consistent visual identity across all platforms, including course content, social media, websites, landing pages, software platforms, and external 3rd party sponsor and partner presences.
Creative Direction: Lead the creative direction of our brand’s visual presence across the brand hierarchy, ensuring alignment with the overall brand vision and mission.
Design Innovation: Stay up-to-date with the latest design trends and technologies, driving innovation and excellence in our visual design, in line with the ever evolving crypto world.
Brand Custodian: Ensure all visual communication meets our brand standards, maintaining a high level of quality and consistency in alignment with key messages and brand intent.
Collaboration: Work closely with cross-functional teams, including marketing, product, sponsorships and content, to ensure design alignment with our brand’s vision and mission.
Design Execution: Create digital design deliverables for various channels, including social media, email, content thumbnails, live events, and more.
Course Design: Create eye-popping visuals to surprise and delight our students, in alignment with the desired learning outcomes students achieve and experience we aim to provide.
Mentorship and Leadership: Guide junior designers, editors and other creatives; fostering growth and elevating output quality as we work to establish an in-house creative studio.

Requirements:

Bachelor’s degree in Graphic Design, Visual Communication, Fine Art, or a related field.
Minimum 5+ years of experience in creative and/or art direction, with a focus on graphic design, multimedia content creation, and visual storytelling.
Proficiency in Adobe Creative Suite, Figma, and other relevant design software.
Strong portfolio showcasing exceptional design work across multiple mediums and channels.
Proven ability to manage multiple design projects and deliver high-quality designs within deadlines.
Excellent communication and collaboration skills.
Passion for cryptocurrency and blockchain industries is a must.
Preferred knowledge of Crypto Banter and its related products and partners.
Preferred experience with front end CMS systems such as Webflow or Unbounce.

Perks:

Be part of a fast growing start up with a thriving community.
Work with a team of passionate professionals who share your commitment to excellence.
Enjoy a fun, dynamic work environment that encourages creativity and innovation.
Opportunity for growth and career advancement.
Competitive salary and benefits package.