Social Media Content Creator at Puffy

Job Description

Ready to craft the future of advertising with an e-Commerce leader in DUBAI?

Puffy, a US-based luxury D2C ecommerce leader in premium mattresses and sleep products, is on the hunt for an innovative Social Media Ads Creator to join our dynamic, fast-growing team in Dubai! This isn’t just another creative role; it’s your chance to be at the helm of producing high-impact social media advertisements that not only captivate audiences but also drive significant engagement and conversions.

You’ll be the visionary bringing our campaigns to life, blending AI techniques with visually stunning video and static ads that resonate with our brand voice and smash performance goals. If you’re passionate about pushing creative boundaries and leveraging next-gen tools, we want to hear from you!

Compensation: Competitive salary range of AED 14,000 – AED 20,000/month based on experience and qualifications, with an opportunity for up to a 10% performance bonus, all tax-free. This transparent range represents our full compensation spectrum, with specific offers determined by relevant experience and demonstrated expertise.

What You’ll Be Doing

As our Social Media Ad Creator in Dubai, you’ll be the driving force behind conceptualizing and launching compelling social media advertisements that not only turn heads but also convert. You’ll have the autonomy to innovate and the support to excel.

Your day-to-day responsibilities will include:

Designing and producing irresistible video (your primary focus!) and static ads for diverse social media platforms, including Instagram, Facebook, and TikTok, actively exploring and incorporating the latest creative technologies and AI-powered tools.
Experimenting with and recommending new tools and technologies, including AI-driven solutions, to enhance content creation efficiency and impact.
Masterfully implementing platform-specific best practices and staying ahead of the curve with evolving advertising specifications.
Creating visual content that amplifies Puffy’s luxury brand identity while boldly pushing creative frontiers to capture and hold audience attention.
Collaborating closely with our agile marketing team to transform campaign strategies into visually striking, high-performance advertisements.
Analyzing performance metrics and user engagement data with a keen eye, continuously optimizing ad creative for maximum impact.

Must-Have Skills

Professional experience in social media ad design and production, with a portfolio that screams success.
Proven expertise with design and video editing software; curiosity and adaptability towards new creative software and AI tools are a big plus!
A strong portfolio showcasing impactful and successful social media ad campaigns, especially video-centric ones.
Deep understanding of social media advertising formats, specifications, and best practices across major platforms (Instagram, Facebook, TikTok, etc.).
Experience with A/B testing creative elements and implementing data-backed optimizations.
An exceptional eye for design, demonstrating strong skills in composition, typography, and color theory.
Ability to translate marketing objectives into compelling, persuasive visual narratives.

Beneficial Skills

Experience with performance marketing and conversion-focused creative.
Knowledge of mobile-first design approaches for social media consumption.

Ready to Show Us Your Spark?

Click “Apply” Now and take the first step in a 3-phase!

As part of our application process, you’ll be invited to our “Puffy Sleep Experience” Skills Test: creating a short (10-15 second) “Puffy Sleep Experience” video ad for Meta platforms. This is where you can truly shine and embrace the future! We highly encourage and value the innovative use of AI tools in your submission.