Content Marketing Specialist at Cashaa

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Job Description

Role Overview

The Content Marketing Specialist will create and manage content that educates, engages, and inspires the organization’s target audience. This role involves producing high-quality written content, videos, and infographics that position the organization as a thought leader in the cryptocurrency space.

Key Responsibilities

Develop and execute a content strategy aligned with business goals and user needs.
Write blog posts, articles, whitepapers, and press releases on cryptocurrency topics.
Create educational content to demystify complex blockchain concepts for new users.
Work with design teams to develop infographics, videos, and other multimedia content.
Track and analyze content performance to optimize for user engagement.

Experience Required

4+ years of experience in content marketing, preferably in the blockchain or fintech space.
Demonstrated ability to write high-quality, engaging content for both technical and non-technical audiences.
Experience with SEO-driven content creation, content management systems (CMS), and multimedia content development (e.g., video production, infographics).

Key Skills Required

Excellent writing and editing skills, with a portfolio of crypto or fintech-related content.
Ability to simplify complex cryptocurrency and blockchain concepts for a broad audience.
Knowledge of SEO best practices and keyword optimization.
Proficiency with content management systems (e.g., WordPress) and analytics tools (e.g., Google Analytics).
Experience with multimedia content creation (video, infographics) and working with design teams to produce engaging visuals.

What We Offer

Competitive salary and growth opportunities within a leading fintech company.
Fully remote work with flexible hours.
Opportunities for professional development in the cryptocurrency and blockchain sectors.

Send your CV to career@cashaa.com

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