Marketing Manager at Runway
Job Description
*Open to hiring remote across the US — we also have offices in NYC, San Francisco, and Seattle
We are a global AI research and technology company focused on building Universal Simulation systems. The research we are doing and the tools we are building are maturing rapidly and are quickly becoming the foundation for how we will all soon approach making anything. From images to videos, scripted media to documentaries, graphic design to architecture, interactive games to social media, new forms of learning and the future of entertainment itself. Everyone will be empowered to make anything. There will no longer be any barriers to entry.
Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we’d love to hear from you.
We’re looking for a Marketing Manager to join our dynamic team of creatives, engineers, business folks, and more.
In this role, you’ll spearhead our event strategy by ideating and executing on events supporting various initiatives across Runway. You will work cross-functionally with Sales, Partnerships and Community on these events. You will also have a chance to contribute to broader marketing initiatives to enhance revenue and brand visibility.
Things are always moving quickly at Runway. This role requires exceptional communication and organization skills as well as an agile and dynamic mentality. You should be comfortable with change and have a willingness to go above and beyond to ensure a job is done optimally.
What you’ll do
Develop & execute performance marketing strategies for various brand initiatives across channels including email and paid ads
Collaborate with Brand and creative teams for the assets needed to deploy campaigns
Own and optimize dedicated budgets for campaigns, and report on success metrics and KPIs
Liaise with partners on marketing efforts and campaigns and ability to help conduct outreach and partnership facilitation in the context of marketing & events (festival partners, event sponsors etc)
Willingness to dive into marketing functions such as Brand or Event Marketing to drive revenue and other success metrics of various event and brand initiatives
What you’ll need
5+ years of marketing experience with 2+ of those years in performance and/or lifecycle marketing
Strong familiarity with various paid ad platforms including Google Ads, Meta, Linkedin
Familiarity with customer engagement platforms similar to Braze
Proven track record of working autonomously to implement performance marketing campaigns spanning paid ads (cross channel) and email
Cross-functional experience working with teams such as Sales, Brand, Creative, Comms
Strong communication skills
Strong organizational skills
Openness to moving across various initiatives and marketing functions
Bonus if experience in brand marketing, events marketing, and/or partnership marketing
Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide.
There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description. In this case, we will communicate any updates in the expected salary range.
Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates.
