Graphic Designer at Meesho
Job Description
As the Growth team, we play a key role in making Meesho one of the most sought-after e-commerce destinations in India. We hold end-to-end responsibility to launch and scale-up users on the platform by ensuring the right selection, competitive pricing and sales. As a Graphic Designer in our team, you will join us to create the best user experience in the online selling journey – creative by creative.
From acquiring users onto the platform through marketing to training them through educational content and webinars, we look after all funnels of the user’s life on Meesho. We also engage and retain our users on the platform with growth-related initiatives. We want to enable every user to experience the power of internet commerce.
We focus on personal growth and team bonding just as much as we do on working hard. That is why, we have regular 1-1s, monthly outings, and timely rewards and recognitions.
About The Role
As a Graphic Designer – Growth, you will play a pivotal role in driving business growth for Meesho by crafting visually captivating content tailored to our user base. Collaborating closely with copy writers, video producers, and marketing teams, you will be responsible for producing compelling marketing materials across various mediums, both offline and online. Your responsibilities will encompass designing content for a wide range of channels, including films, promos, print materials, outdoor displays, digital platforms, and activations.
Additionally, you will be tasked with visually documenting our users’ journeys across all stages, including acquisition (designing scripts and performance ad visuals), activation (creating engaging explainer videos and webinar visuals), and engagement (crafting visually appealing CRM campaigns and communication materials). In this role, your creative skills and design expertise will be instrumental in capturing the attention of our target audience and contributing to the overall growth and success of the business.
What Will You Do
Expertise in Adobe Design Suite, Adobe Photoshop, Illustrator and other image-editing tools.A strong portfolio to demonstrate the skills and expertise in design.
Minimum 2 years of professional design experience in design for on app creatives, eg- app banners, push notification creatives, in app pop-up, landing pages etc.
Ability to tell stories with a command of visual, communication and motion design principles, including composition, framing, alignment, lighting and timingUnderstanding of what makes content – everything from motion graphics to live-action, engaging and successful across channels and audiencesPassionate about graphic design, brand identity, typography, photography, illustration, and motion – keeping up with the latest trends across all.
Think conceptually to produce high quality, aesthetically executed creatives including illustrations, typography, and infographics for online content (both editorial and promotional).
Proven mastery of Adobe creative tools and ability to prototype visual design work in-situation to present concepts, brief creative partners, or for final delivery.
What Will You Need
Expertise in Adobe Design Suite, Adobe Photoshop, Illustrator and other image-editing tools.A strong portfolio to demonstrate the skills and expertise in design.
Minimum 2 years of professional design experience in design for on app creatives, eg- app banners, push notification creatives, in app pop-up, landing pages etc.
Ability to tell stories with a command of visual, communication and motion design principles, including composition, framing, alignment, lighting and timing.
Understanding of what makes content – everything from motion graphics to live-action, engaging and successful across channels and audiences.
Passionate about graphic design, brand identity, typography, photography, illustration, and motion – keeping up with the latest trends across all.
Think conceptually to produce high quality, aesthetically executed creatives including illustrations, typography, and infographics for online content (both editorial and promotional)
Proven mastery of Adobe creative tools and ability to prototype visual design work in-situation to present concepts, brief creative partners, or for final delivery.
