Graphic Designer at Blue River PetCare

Job Description

Blue River PetCare is a leading multi-state owner and operator of high-quality veterinary hospitals, headquartered in downtown Chicago. With a commitment to enhancing the well-being of pets and supporting veterinary professionals, Blue River PetCare offers a unique platform that combines business expertise with compassionate animal care. The company provides an exit strategy for veterinary hospital owners seeking to reduce operational burdens, diversify their assets, or transition into retirement, all while preserving the legacy and community presence of their practices. Blue River PetCare emphasizes strengthening hospital brands and fostering local franchise growth, ensuring each hospital maintains its individual identity while benefiting from the collective resources and support of the organization.
About The Role

The Graphic Designer at Blue River PetCare plays a vital role in creating visual assets that support the company’s marketing initiatives across its nationwide network of veterinary hospitals. Reporting directly to the Marketing Manager and collaborating closely with the Senior Graphic Designer and marketing team, this role is ideal for a creative professional eager to develop their skills in branding, digital design, and marketing communications within the veterinary industry. The successful candidate will be responsible for designing customized marketing materials that reflect each hospital’s unique community and brand personality, maintaining brand consistency, and supporting various marketing campaigns and projects. This position offers a hybrid work environment based in Chicago, IL, and provides opportunities to contribute to impactful projects that enhance brand visibility and engagement across multiple channels.
Qualifications

Bachelor’s degree in Graphic Design, Marketing, or a related field, or an associate’s degree with 3+ years of professional experience
Minimum of 2+ years of professional experience in graphic design
Portfolio demonstrating a variety of design materials across print, digital, social media, and email channels
Excellent attention to detail and commitment to high-quality work
Strong creative thinking, visual communication, and layout design skills
Exceptional interpersonal and communication skills
Organizational and time-management skills with the ability to handle multiple projects simultaneously
Flexibility and drive to meet tight deadlines and prioritize tasks effectively
Ability to work collaboratively and accept feedback professionally
Interest or ability to develop knowledge of the veterinary industry
Proficiency in Adobe Illustrator, Photoshop, InDesign, and Canva; experience with PremierePro, After Effects, and Figma is a plus
Proficiency in email template creation via Mailchimp
Familiarity with Microsoft Office Suite and project management tools (Monday, Basecamp, etc.)
Strong written and verbal communication skills
Understanding of digital design principles, social media formats, and typography
Responsibilities

Create customized marketing materials that reflect each hospital’s community and brand personality while adhering to Blue River PetCare’s visual standards
Maintain and update brand kits for all hospitals within the organization
Support the Field Marketing Team by fulfilling design requests for seasonal campaigns, brand development, location-specific marketing, and interior design projects
Assist with hospital rebranding and brand revision projects in collaboration with the Senior Graphic Designer
Design and refine mockups and brand kits for interior design initiatives within hospitals
Edit and optimize hospital and company photos using Adobe Photoshop to support marketing and communication needs
Support the Communication Manager by creating layouts and graphics for monthly newsletters
Organize and manage hospital brand assets within Digital Asset Management tools, ensuring accessibility and currency
Prepare visual content for website updates and digital marketing efforts
Conduct research on brand trends, competitor activity, and target audiences to enhance creative output
Ensure consistency of brand standards across all visual materials
Stay informed on industry best practices, design tools, and veterinary marketing trends
Adhere to company policies and procedures, and perform additional duties as assigned, including special projects
Act as a brand steward for all Blue River PetCare entities, ensuring brand integrity across channels
Benefits

Health, Dental, and Vision Insurance
Flexible Spending and Health Savings Accounts
Disability, Life Insurance, and Critical Illness Coverage
Retirement plans with company matching
Paid Time Off, Holidays, and Bereavement Leave
Employee Assistance Program (EAP)
Pet Perks with industry vendor partners, including discounts on insurance, preventatives, food, and supplies
Chicago CTA Transit Program Benefits
Discounted gym memberships for local Chicago team members
Childcare discounts with KinderCare
Exclusive travel, entertainment, and retail discounts
Hybrid and remote work opportunities
Equal Opportunity
Blue River PetCare is committed to fostering an inclusive and diverse workplace. We embrace the uniqueness of all individuals and provide equal employment opportunities to all qualified applicants regardless of race, color, national origin, age, sex, sexual orientation, gender identity, disability, veteran status, or ancestry.

Desired Skills and Experience
Design

Featured benefits

Medical insurance
Vision insurance
Dental insurance
401(k)