Job Description

About The Company Marcel Digital is a distinguished Chicago-based digital marketing and web development agency that has been proudly independent since 2003. Recognized for its innovative approach and commitment to excellence, Marcel Digital specializes in delivering measurable growth for B2B organizations through integrated strategies encompassing paid media, search engine optimization (SEO), analytics, and web development. The company has built a high-performing team that values collaboration, curiosity, and results-driven methodologies. Its culture emphasizes authenticity, integrity, accountability, and insight, fostering an environment where individuals are empowered to grow both professionally and personally. Marcel Digital invests heavily in continuous learning and industry engagement, sending team members to top conferences worldwide, hosting hands-on sessions, and encouraging peer-to-peer collaboration. The company’s mission is to do meaningful work with smart, kind people and to support their team’s growth as a shared journey. About The Role The SEO Manager at Marcel Digital plays a pivotal role in driving qualified leads and revenue for B2B clients through strategic organic search initiatives. This position extends beyond traditional rankings and traffic metrics, focusing on developing and executing SEO strategies that align directly with clients’ business objectives. The ideal candidate will possess a blend of technical SEO expertise, strategic thinking, and content acumen, enabling them to analyze complex organic search environments, identify growth opportunities across the marketing funnel, and implement tailored SEO solutions. Collaboration is key, as the SEO Manager will work closely with paid media, analytics, and web development teams to deliver unified, revenue-oriented results. Reporting to the Director of SEO, the role requires a proactive mindset, a strong understanding of search engine algorithms, and the ability to translate data insights into actionable strategies that enhance client success. Qualifications 3+ years of experience in SEO, preferably within a B2B agency or demand-generation environment Proven ability to link SEO performance with lead generation and revenue growth Deep knowledge of technical SEO, including site architecture, on-page, and off-page factors Experience with modern search ecosystems and algorithm updates Proficiency in SEO tools such as Google Search Console, GA4, Looker Studio, SEMrush, Ahrefs, Screaming Frog, etc. Familiarity with CRMs like HubSpot or Salesforce is a plus Experience utilizing AI tools (e.g., ChatGPT, Gemini) to support content creation and workflow efficiency Strong strategic thinking, storytelling, and presentation skills Ability to work independently and manage multiple projects across various industries Responsibilities Own and optimize organic search performance with a focus on revenue growth Develop and execute comprehensive SEO and AEO strategies to increase visibility, demand capture, and conversion of high-intent traffic Act as a strategic advisor to clients, aligning search initiatives with broader business and marketing objectives Conduct technical SEO audits, identify site issues, and implement technical optimizations Perform content gap analyses and oversee on-page SEO enhancements Leverage modern tools, AI, and manual expertise to deliver scalable SEO solutions Prepare and present insights, reports, and storytelling that connect SEO results to business outcomes Collaborate across teams to ensure integrated marketing strategies and continuous improvement Stay ahead of industry trends, algorithm updates, and emerging SEO technologies to innovate strategies Benefits Competitive salary aligned with experience and expertise Comprehensive benefits package including health, dental, and vision insurance Flexible work arrangements, including fully remote or hybrid options Autonomy to manage your projects and contribute ideas in a collaborative environment Opportunities for professional development through conferences, training, and peer learning A casual, laid-back, and engaging work environment that values work-life balance Supportive culture that encourages innovation, curiosity, and continuous growth Equal Opportunity Marcel Digital is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or any other protected status. We believe that a diverse team fosters innovation and drives better results for our clients and community. Desired Skills and Experience Marketing Benefits found in job post Vision insurance